The websites we provide are exclusively based on the WordPress platform. It is the single best investment you can make to help increase the returns available from web marketing.
What you get…
- Feature Rich Platform
- Low Cost of Ownership
- Content Automation
- Social Media support
- Mobile Device Support
- Simpler Lead Tracking
- Future ‘Proof’ scalability and integration
What WordPress delivers is supremely functional Content Management, easy to use, easy to scale and a guaranteed competitive marketplace keeping costs low.
Rich Functionality at a low cost
WordPress is designed to attract attention. A publishing system, it helps authors automate the propogation of content around the web.
The platform itself is free although the market has developed to offer paid modules for advanced functionality, which we fully embrace as a way to ensure future growth and support.
Low Cost of Ownership
WordPress is more than a piece of software, it delivers a complete web marketing environment.
WordPress is simply the most prevalent platform, (25 million people have chosen it) which means developers of applications and integrations can get their money back from a wide range of people, and not just you!
Beyond ‘only’ making advanced functionality simple , it is the level of competition in the marketplace that keeps costs low. Even the paid plug-ins are extremely reasonable, and the most functional.
You never get stuck with WordPress.
Content Automation
A database driven system like WordPress lends itself to automating website tasks. Designed originally as a web publishing system, this content distribution capability hasn’t been tacked on as an afterthought. It’s core.
Distributing content dynamically through the site, and the web, notifying news sites and systems is built in. Subject rich pages are automatically created without the user having to think. It does wonders for the quality of the visitors website journey, so crucial to success.
Social Media Support
The website is a marketing platform, it is good to be able to engage with clients and propsects wherever they happen to focus their attention.
Sharing is a concept that complements Content based Marketing. Having ‘your messages’ amplified to your audience’s and then onto their audience, it starts to sound interesting.
So whilst courteous to let people choose how to engage, it can be expensive to support when they do. WordPress has been integrated in multitudes of ways, into multiple platforms.
Mobile Device Support
The whole world is going mobile.
Devices are being brought into the workplace, iPhones and tablets are most people’s social media platform of choice. This isn’t going away, we need to cater for this rapidly growing sector of website visitors.
WordPress allows for full mobile device support, switchable by the visitor, and can be extended to full touchscreen integration as required.
Simpler Web Lead Tracking
When you rely on the web to turn interest into enquiries, there really is no excuse these days for not tracking ‘where the leads come from’.
Simple lead tracking is enabled with Contact Forms being able to be re-directed to thank you pages. This is suprisingly difficult for some platforms, but so very important.
Choose a system that allows for change easily
We think the world is changing rapidly. Some people might remember the days we sent a hand written letter off to be typed.
The web has a new word processor, and it’s called WordPress. Lots more people are typing these days, and they’re giving Google something to think about.
Future Proofing
Marketing is rapidly changing, and disruption is in full swing. Whatever we need to use in the future, feel comfortable that WordPress can take you there.
Since 2006 we’ve been amazed at how dominant the platform has become in such a short time. But then again, it is user centric, amazingly functional and based on standards. Not suprising at all really!
We’d be delighted to speak to you about your (wordpress) Website Project, and happy to show you around.
