Solutions Stage Means Choosing

This part of the demo shows the decision-making process and how we can help.

Choosing Between Digital Marketing Types and Channels, for Example

Using the marketing topic as a complex and ambiguous phrase, it squarely sits in the solutions stage. Depending on the prospects’ stage, there are multiple channels and ways to approach marketing.

Choosing is hard. The image below shows how many things sit under the umbrella term.

As illustrated in the image above, digital marketing encompasses various methods, each with its channels, focus and objectives. By understanding the pros and cons of these different approaches, buyers can decide which methods best align with their goals and target audience.

Choosing between these options requires careful consideration of the buyer’s target audience, industry, roles and goals.